
- Client
- Hormuud Telecom
- Sector
- Corporate & Brands
- Running time
- 0:57
- Discipline
- Corporate & Commercial, Marketing Campaigns, Films & Cinematography
Overview
A documentary-style commercial for Hormuud Telecom's IVR call center, an inbound call-answering service that gives businesses a 24/7 support line for their customers.
The film
Running time 0:57
01 The challenge
Hormuud commissioned Talantali to introduce its IVR service, which connects businesses with their customers around the clock, in a way that felt real rather than like a typical advert.
02 The creative approach
Shot documentary-style in the city and inside the call center, the film follows people reaching out for help and the agents who answer them.
03 The deliverables
- Commercial (0:57)
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